AD3121

Strategic Situation Analysis

The course focuses on an analysis in many dimensions; including business analysis, marketing analysis, brand analysis, and communication analysis. The analysis involves examination and evaluation of the internal and external elements and will be used to forecast trends and opportunity in a particular company’s market effectively.

AD3121 Course Blog

Lecturers

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© 2018 by Department of Advertising,
Albert Laurence School of Communication Arts, 
Assumption University

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