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AD3119
Advertising and Marketing Communication Research
Various roles of advertising and marketing communication research in advertising and brand communication, implication of research methodology and process, including conducting quantitative and qualitative research as part of campaign planning.
AD3119 Course Blog
Lecturers

Dr. Prichaya Manmin
A. Bimm
Section 741
Wednesday 10.30-13.30
Section 742
Wednesday 13.30-16.30
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